In recent times , ASO has become one of the trends when it comes to marketing strategies for mobile applications. The latter are becoming more and more numerous, there is no company that wants to stand out that does not have its own app. However, it is not enough to develop an application, we also
What is ASO positioning? Read More »
The new paradigm requires new rules yet to be defined and assimilated, such as cyberharassment or bullying. According to the organization Save the children, 70% of Spanish young people between 18 and 20 years old have suffered cyberbullying throughout their lives. Instagram has decided to look for solutions to the bullying problem, and has just
Instagram gains ground over Twitter in its fight against harassment Read More »
Instagram is a social network that has been exploited in recent years. Together with Facebook, it has managed to position itself as a pioneer, and has acquired recognition as the star social networks of the moment. Most users have it for leisure. But companies or influencers see it as a very powerful tool for their
How to get more followers on Instagram Read More »
The geopositioning of businesses or services is an important indicator on the long road to success. Offering all the details of the physical location of the business space, as well as complementary information, will serve to improve credibility, interactivity, and consequently, the acquisition of potential users who could end up becoming consumers. Today we bring
Tips to geoposition your business Read More »
Saber adaptar nuestra página web, para ofrecer los servicios específicos que nuestros usuarios podrían reclamar es algo vital para el correcto funcionamiento de nuestro negocio o proyecto. Siguiendo con la línea de publicaciones sobre el desarrollo de nuestro espacio digital WordPress, hoy vamos a ver qué son los plugins, para que sirven y que ejemplos
Plugins: the WordPress revolution Read More »
More and more companies are joining the trend of using corporate blogs as the backbone of their differentiating content. Company blogs are the places where, to a large extent, brands can put the icing on the cake, offering what will position them against the competition. There are many platforms that allow you to have a
Develop your blog with WordPress Read More »
Conocer la situación actual de una empresa es vital a la hora de plantear nuevos objetivos futuros. Uno de los métodos más utilizados para la extracción de datos es la confección de una matriz DAFO, la cual analiza oportunidades y amenazas. Gracias a esta herramienta, es posible determinar el estado actual de una organización, tanto
SWOT: what is a SWOT analysis and how to use it in a communication plan Read More »
Siguiendo la tendencia de generar sinergias laborales entre profesionales, vamos a tratar hoy el tema del coworking. Este término, que se hizo muy popular hace algunos años entre los freelance de Estados Unidos, se ha extendido por todo el mundo con el fin de ofrecer una nueva perspectiva a la hora de buscar colaboraciones laborales
Coworking: A new way of understanding work Read More »
Search engines have become users’ first resource when searching on the Internet using keywords to find the products, services and content that interest them, and that is why all brands seek to appear in the top positions. To do this, there are various online marketing strategies, among which SEM stands out, which we have already
SEM: how to do search engine marketing Read More »
When planning a good strategic line of positioning in networks, two concepts usually appear that have been trending upwards for some years. These are SEM and SEO. A good combined use of both can be one of the main points towards the success of a good marketing campaign. The question, therefore, is to know what
SEO and SEM: strategies to enhance digital marketing Read More »
