How many times have we seen those little squares full of geometric shapes in black and white, pasted on a container or on a poster on the street? You probably already know that it is the famous QR code, and you will also know that it can be scanned with a mobile phone and that
QR and NFC technologies in your marketing strategies Read More »
Instagram Stories has 400 million daily users, and the executives and owners of this network have noticed that the Stories format can become the main social exchange platform, surpassing the news service… how can I get them to see my Instagram stories? Perhaps more important is how do stories fit into your digital marketing strategy?
How do I get them to see my Instagram stories? Read More »
The possible elimination of the number of «likes» has generated a great stir on Instagram. Especially content creators and influencers, who will see their metrics affected by the new modification. Since the social network made official its extension to 7 countries of the test that entails the «disappearance of ‘likes‘”, some digital marketing experts have
How will the removal of likes on Instagram affect influencers? Read More »
LinkedIn offers its users a catalog with different accounts, but do you know what types they are? People who use this platform, by joining LinkedIn, can create their personal profile where they include all the information related to the professional world, career or other skills. Many of these members introduce only basic information, but others
What are the types of accounts on LinkedIn? Read More »
Instagram is a social network that has two types of profiles: public or private. Depending on the functionality you want to give to the profile, one option or another will be chosen. If you decide to have the account private, you limit access to it. You limit the functions that this application provides you, especially
Will having a private account make you have more followers? Read More »
Currently, we live in a labor market where there are too many professionals fighting for the same job. Therefore, it is vital to differentiate yourself from the rest and creating a personal brand can be a good strategy. Furthermore, the rise of communication technology has made it possible for people to better work on their
Recommendations to understand and build a personal brand Read More »
LinkedIn is a platform not only to search for work but also a place to create content of various types. Users can publish everything from reports or news to advice or infographics, but not everything is valid for establishing feedback with your contacts. Writing an article on LinkedIn will open the doors to strengthening your
How to generate good content on LinkedIn Read More »
Instagram is a social network that has been exploited in recent years. Together with Facebook, it has managed to position itself as a pioneer, and has acquired recognition as the star social networks of the moment. Most users have it for leisure. But companies or influencers see it as a very powerful tool for their
How to get more followers on Instagram Read More »
No solo el correo electrónico continúa formando parte de las estrategias del marketing digital, sino que los resultados de estas campañas son bastante buenos. Esto es porque, en los últimos años, gracias al smartphone los consumidores están siempre conectados y usan cada vez más Internet para comprar y comparar, por lo que el email sigue
Email Marketing, a fundamental tool for your business Read More »
New technologies have made the customer profile become more expert and demanding. Traditional advertising and marketing no longer serve the modern customer, it is no longer enough, the consumer needs something more. Therefore, in order to satisfy new consumers, always in search of quality content and information, there is a new marketing strategy: content marketing.
Content marketing: how to design strategies for your business Read More »
