Social media

6 ways to improve Instagram engagement without ads

Does publishing and barely getting likes on your posts sound familiar to you? Don’t know how to capture the attention of your followers? Do you want to improve engagement on Instagram? Don’t give up and don’t do like the rest. The vast majority of small and medium-sized businesses abandon their company profile a few months

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The six degrees theory applied to LinkedIn

Globalization and the development of social networks have encouraged human beings to create interpersonal relationships separated by degrees. Just like in real life, in LinkedIn, the links between users are intertwined in a hierarchical pyramid from which different points start depending on the degree of closeness maintained with the other members. So we can deduce

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Will having a private account make you have more followers?

Instagram is a social network that has two types of profiles: public or private. Depending on the functionality you want to give to the profile, one option or another will be chosen. If you decide to have the account private, you limit access to it. You limit the functions that this application provides you, especially

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Instagram gains ground over Twitter in its fight against harassment

The new paradigm requires new rules yet to be defined and assimilated, such as cyberharassment or bullying. According to the organization Save the children, 70% of Spanish young people between 18 and 20 years old have suffered cyberbullying throughout their lives. Instagram has decided to look for solutions to the bullying problem, and has just

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Two essential tools to measure impact on LinkedIn

We live in a globalized world where it is important that your company or brand is well positioned on social networks, but it is equally important to know, in an increasingly competitive market, what customers think about you. The presence on LinkedIn can always be improved. This social network has become a perfect platform where

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Five myths about LinkedIn that prevent you from being successful

The social network that Microsoft owns is constantly growing year after year. This professional platform operates with a network of 630 million users in more than 200 countries and territories, as it makes known through its website. It is our country, there are more than 11 million profiles that are subscribed to this medium. But,

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Recommendations to understand and build a personal brand

Currently, we live in a labor market where there are too many professionals fighting for the same job. Therefore, it is vital to differentiate yourself from the rest and creating a personal brand can be a good strategy. Furthermore, the rise of communication technology has made it possible for people to better work on their

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Keys to understanding the future of Instagram

Instagram has become the fashionable social network, specifically in recent years. Brands complained about Facebook engagement, however, with Instagram, the same did not happen. Growing is not complicated, neither is positioning a product or establishing audiences. Instagram is constantly changing and companies need to be well prepared for it. Know how to interpret this social

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