When planning a good strategic line of positioning in networks, two concepts usually appear that have been trending upwards for some years. These are SEM and SEO. A good combined use of both can be one of the main points towards the success of a good marketing campaign. The question, therefore, is to know what
SEO and SEM: strategies to enhance digital marketing Read More »
The main objective when creating a website is for it to be visited by as many users as possible. This is where all existing online marketing strategies begin to be developed. At Comunicagenia we have talked a lot about SEO positioning and social networks, which are of great help to generate web traffic. One of
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One of the first things to think about when starting a website is positioning. It is simply about working so that the page appears among the first results when performing a search on Google or other search engines. Although the goal is simple, achieving it can become a real odyssey. In fact, there are professionals
Tips and platforms to improve SEO positioning Read More »
The Internet and new technologies have meant a true revolution for marketing techniques and corporate communication. In this sense, web positioning is essential today if we want to have a true digital presence. However, although there is a lot of information about SEO and how to do it, we frequently make mistakes that mean our
The most common errors in SEO positioning Read More »
SEO is the acronym for Search Engine Optimization, which comes from English and in Spanish means search engine positioning. It is also known as natural positioning and is one of the marketing techniques that you should include in your digital strategy. If you have a website, an e-commerce or a blog and you want to
How to improve the SEO positioning of your website Read More »
Faced with a digital market as competitive as the current one, companies must do everything they can to try to get as many customers as possible. One of the essential aspects of any online business to achieve this is to choose the keywords well. Their importance is vital, especially if we take into account that
Keywords: how to find the best ones for your website Read More »
We already know that today not being present on the Internet is the same as not existing. For this reason, companies no longer have any doubts about creating a website that acts as a sales showcase. A few years ago just by showing your products you could be successful online, but now that is no
The advantages of having a corporate blog Read More »
You have probably heard or read the acronym SEO, but… Do you know what it means? If the answer is not entirely yes, keep reading. SEO is the acronym in English for Search Engine Optimization, which in Spanish would be translated as search engine optimization. That is, it is a tool that helps a search
Why SEO is important for your company Read More »
