Artificial intelligence

Artificial Intelligence in sales: How this technology helps you achieve greater conversion

Have you ever felt like you lack the words, timing or confidence to persuade a client? You are not alone. Many believe that being a good salesperson is a “gift” that only few have. The good news is that artificial intelligence is changing reality. Imagine having an assistant who knows the secrets of marketing, understands

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Predictive AI in social networks: Anticipating consumer trends and behaviors

In 2025, with more than 5 billion active users on social networks, brands face an unprecedented challenge: how to stand out in a digital environment saturated with content. In this context, predictive artificial intelligence (AI) has become a key tool to revolutionize digital marketing.  This technology analyzes large volumes of data generated by users to

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How will Artificial Intelligence change university education?

Imagine an assistant that helps you solve math problems, correct your essays in seconds, and even have philosophical conversations. Tools like ChatGPT have made Artificial Intelligence a reality in university classrooms. In just two years, AI has demonstrated things like passing complex exams or generating original content. Faced with this panorama, universities are asking themselves:

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Are we unhappier because of Artificial Intelligence?

We live in an era where Artificial Intelligence (AI) answers our questions, writes our messages and even advises us. Tools like ChatGPT-4.5 promise to make us more efficient, but at what cost?  According to OpenAI, 30% of its users turn to chatbots for emotional support, a function that was previously only fulfilled by human relationships.

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Bubble in AI? This is what the experts say

In recent years, Artificial Intelligence (AI) has burst into our daily lives. From virtual assistants to systems that promise to revolutionize entire industries, AI has generated unprecedented enthusiasm, attracting million-dollar investments and making optimistic headlines around the world. However, some experts warn that this explosive growth could be artificially inflated, comparing it to economic bubbles

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The best AI for programming: Models, tools and how their performance is measured

In the fast-paced world of software development, artificial intelligence (AI) has become an essential ally for programmers. With new models like the o1 or Claude constantly appearing, choosing the right tool is vital. Programming applied to Artificial Intelligence is now based on performance tests that help us determine which model offers the best solutions. But

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All about the Stargate project: The US’s ambitious plan to lead AI

In a world where artificial intelligence (AI) has become a fundamental pillar of technological progress, the United States has launched the Stargate project, a colossal initiative aimed at consolidating its leadership in this field.  Announced in January 2025 by President Donald Trump, this effort has a projected investment of up to $500 billion and seeks

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Is it true that advertisers know more about you because of Artificial Intelligence?

Have you ever had the feeling that your phone or computer is reading your mind? Imagine this: you search for running shoes on the internet and, suddenly, sports shoe ads follow you in every corner of the web. ** This is not magic, nor coincidence, since behind these experiences is Artificial Intelligence (AI). Advertisers no longer

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Alibaba Wan 2.1: AI model for video and image generation

Models capable of generating visual content from text or images are gaining more and more relevance. One of the most recently presented is Wan 2.1, developed by Alibaba, one of the largest technology companies in China. Launched in February 2025, this Chinese AI model has captured the attention of developers, creatives and companies for its

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OpenKylin 2.0: Meet China’s first open source AI operating system

¿Has pensado en que al encender tu ordenador y en lugar de limitarse a abrir programas o ejecutar comandos, este pueda asistirte de manera inteligente en tus tareas diarias? Y todo esto sin depender de la nube.  Con la llegada de OpenKylin 2.0, el primer sistema operativo con IA integrada, la informática personal está dando

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